Which is more important – cost or
value? Although both must be considered when bringing in a Trial Technician, cost
will often override most other factors. In some cases, that doesn’t present
much of a problem. In others, it can literally affect the outcome of the case,
compromising the levels of experience and overall performance available to the
trial team.
Monica Bay, Editor-in-Chief of
Law Technology News, shares that their “Technology on Trial” column has been a
reader-favorite since its inception in 2002, and that “High Profile Trials” was one of the top stories of 2013. Covering several newsworthy
matters (Litigation-Tech provided
trial support services for 2 of them), the article offers several examples of
how technology has affected the outcome of a trial. It is interesting and
entertaining to read about those big cases with the budget to bring in all of
the best people and latest equipment. But what about matters which don’t have
the big bucks available to support it? What are the options?
Lowest Cost – This would appear to be the easiest point to consider
when evaluating multiple bids, although in addition to the hourly rate, other cost-related
issues can be a factor. Some may offer a low hourly rate, but add “rush” charges
or overtime premiums. Others may offer some or all of the trial presentation
equipment at no extra cost. When comparing bid estimates, it is important to
consider as many factors as possible.
Best Qualified – Vetting multiple providers can involve some
additional research. Most will have a list of referrals, and can provide actual
contact information if requested. Experience in matters of similar scope can
save many hours, eliminating the need to “reinvent the wheel” for your case.
Even in an age of readily-accessible information online, one of the best
resources is the referral from a colleague. A referral provides the “inside
scoop” that may not be available through other channels.
Best Value – One important business economics principle is the contrast
between cost and value. Paying less money for the same item makes sense. Paying
more money for a similar, yet superior item also makes sense. Every trial is
unique, and decisions should be made appropriately. The least expensive option
will fit some, and could spell disaster in others.
Additional information on
selecting the best Trial Support Provider for your case: Ten Questions to Ask Your “Hot Seat” Provider, and Ten Qualities of Top Trial Presentation Professionals.